24th July 2012

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Yes. Most people think it’s an ad. And most people think you’re an idiot for yet another campaign that relies on wireless connectivity, installed on a subway that’s isolated from radio towers. And a few people will look at the disappointing uptake on your call-to-action and blame “mobile penetration” instead of the money wasted on an agency that can’t sort out fundamental principles of mobile interaction. Also: good morning. (Taken with Instagram) #tictac #mobile #advertising #getyourfuckingshittogether

Yes. Most people think it’s an ad. And most people think you’re an idiot for yet another campaign that relies on wireless connectivity, installed on a subway that’s isolated from radio towers. And a few people will look at the disappointing uptake on your call-to-action and blame “mobile penetration” instead of the money wasted on an agency that can’t sort out fundamental principles of mobile interaction. Also: good morning. (Taken with Instagram)

#tictac #mobile #advertising #getyourfuckingshittogether

  1. xiaophei reblogged this from slavin
  2. pinkerthanblue reblogged this from slavin
  3. inderdeepgill reblogged this from slavin and added:
    Yes. Most people think it’s an ad. But did anyone think that this is yet another campaign that relies on wireless...
  4. somelted reblogged this from slavin
  5. bofj reblogged this from slavin and added:
    Equal parts Why and Where.
  6. thaladyk reblogged this from slavin
  7. arrowman reblogged this from slavin
  8. lomlompauloms reblogged this from slavin and added:
    I’ve actually seen this on a lot of stuff in the subway’s here. It’s really just… silly. Does nobody in the COUNTLESS...
  9. soypaulita reblogged this from slavin
  10. numberless reblogged this from slavin
  11. missbhavens said: GOOD MORNING!!
  12. chrismenning reblogged this from slavin
  13. jvanboxtel reblogged this from slavin
  14. This was featured in #Advertising
  15. slavin posted this