For example, I recently saw prototypes for a virtual museum archive, created for one of the biggest technology companies in the world. (Hint: its name starts with a “G.”) The exhibits largely consisted of images of scanned documents, looming over the viewer on massive screens. It wasn’t fun, and I could never get a good answer to the most basic question: Why would anyone want to engage with this thing? That frustration should be familiar to anyone who has been to any kind of sprawling, but ultimately boring, interactive smorgasbord.”

1 | 5 Lessons In UI Design, From A Breakthrough Museum | Co.Design: business innovation design

not a profound insight, just an increasingly common observation. (from a nice article about Jake Barton)

  1. slavin posted this